The Boulder Atheists announced Monday that the group has purchased space on three billboards in Denver and Colorado Springs to post messages that read, "God is an imaginary friend. Choose reality, it will be better for all of us."
Boulder Atheists co-founder Marvin Straus said billboards have proven an effective way for the organization to communicate with the public. He said recruiting more atheists isn't the goal.
"It's not like we're evangelical atheists," Straus said. "We don't care whether people are believers or non-believers. Our main goal is separation of church and state. The goal of the billboard is to encourage a dialogue."
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