We all know the stereotype: silly millennials, tethered to their phones, unable to accomplish the simplest tasks without scrolling their Instagram feeds, snapping their friends and/or tweeting inanely.
But a Nielsen report released last week shows that Americans from 18 to 34 are less obsessed with social media than are some of their older peers.
Adults 35 to 49 were found to spend an average of 6 hours 58 minutes a week on social media, compared with 6 hours 19 minutes a week for their younger counterparts. More predictably, adults 50 and over spent significantly less time on social media, with an average of 4 hours 9 minutes a week on the networks.
Sean Casey, the president of Nielsen’s social division, said that the finding had initially surprised him, because “the going thought is that social is vastly owned by the younger generation.”
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Filed under: * Culture-Watch Blogging & the Internet --Social Networking Psychology Science & Technology Young Adults * Economics, Politics Economy Consumer/consumer spending Corporations/Corporate Life * Theology Anthropology Ethics / Moral Theology
Posted January 27, 2017 at 11:20 am
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